LIDI Courses
Let's step into the shoes and gain real-time Industry experience
JOB SUMMARY
Digital Marketing Executives are professionals who market an intended brand and engage with their consumer demographic using the digital space as the medium. An experienced Digital Marketing Executive who is creative, passionate and flexible in their thinking will be immensely successful. They will be typically responsible for the digital marketing team and are in charge of developing an effective digital marketing strategy.The Executive is expected to lead the team proficiently.
Digital Marketing LIDI
Mr. X did a certification in Digital marketing. He knows almost every ‘WHAT’ of Digital Marketing, but he lacks knowledge of ‘HOW’. He doesn’t know how to implement all the theoretical aspects he learned. But you have a much better option of learning and implementing practically with the following learning plan: -
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Creating and Implementing Google Analytics
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Understanding Metrics and Reports
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Using SEO to improve Search rankings
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Managing Page Rank / Authority of a Website
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On Page SEO and Off Page SEO
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Working on SEO Tools
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Creating email campaigns with tools like Mail Chimp
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A/B Testing of mailers
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Working on avoiding spamming
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Working on Google AdWords
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Search and Display Advertising
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A/B Testing
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Social Media Marketing
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Facebook Organic & Paid
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Twitter, LinkedIn & Instagram Marketing
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Quora, Pinterest and Google Plus
KEY DELIVERABLES
Real-time Business Cases
Access to the online tools as per the suitability of the project
Full support in execution
Experience Certificate
Career Opportunities